Daniella Lehavi and Luxury Shopping in Tel Aviv

Daniella Lehavi is a well established luxury leather accessory brand in Israel, bags after shopping, Givatay'im May 2016

Tel Aviv is trying desperately to lure local luxury item shoppers. But with cheap travel to Europe and plenty of imported global branded items, the job is a tough one. Israeli designers have tried to establish a local luxury market for years, yet many fail. One success story is Daniella Lehavi [site here]. Still a relatively small retail chain with ten shops in central Israel. The shops are small boutiques with a few selected items from each category. The site and catalog show many more items available. The luxury accessory shoppers don't mind small boutiques, they happily support them. With the growth of mall shopping, essentially making them the primary shopping destination in Israel, Lehavi is taking advantage of the exposure. Israelis are not living the luxury lifestyle yet, but when they get there, Lehavi is happy to offer them local leather accessories.

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